Korea market entry, Italian products sourcing

Linking Italy & Korea

About Conselit

Who we are

Conselit specializes in facilitating access to the Korean market for Italian products and services.


We also work for many Korean firms interested in sourcing Italian  products, or in starting partnerships with Italian companies.

We  support our clients by providing them with all the necessary tools to  achieve long-term commercial growth: from the identification of the most suitable local partner for importing and distributing goods, to the logistic support including Customs and communication with local  Authorities.

Our Services

  • Business development
  • Representative agent
  • Product sourcing 
  • Vendor sourcing 
  • Strategic partnerhip building
  • Import-export
  • Negotiation assistance
  • Interpretation and legalization

"We only grow if our Partners grow"

CEO & Founder Lia Iovenitti

  • 20 years of working experience in Korea
  • 10 years at the Embassy of Italy in Seoul
  • Winner of start-up support program of the Seoul Metropolitan Government 

Recent Articles:

Korean-Italian Business Partnerships: 5 things we hate about each other

Where we placed products


Convenience Stores are the toughest channel to place your products in Korea, due to extremely limited shelf space, high rotation parameters, and market competitiveness. We worked together with one of our Italian clients to successfully enter a CVS chain with more than 10.000 stores.

Department Stores

We secured shelf space to different categories of products in top Korean Department Stores. This is the best channel to significantly boost your brand value and to be pervceived by Korean consumers as a high quality and reliable product. 

Discount Store Chain

Did you know that the process to get a code for these chains can take months, and can go as far as digging into your personal bank account? We can help your company to meet the right vendor, and assess together how to place your product to unlock its potential in the long term.

Stories of success

Gelato semifinished products and machineries

We supported a listed Korean company that supplies 30.000 retailers to start-up a production line of Italian style gelato, from recipe R&D, to machineries commissioning.

Chocolate and confectionary

A leading brand of Italian chocolate and confectionary entrusted us for Korean market. Having identified a suitable importer and distributor, together we entered major CVS, Department Stores and Supermarket Chain.

Leisure vehicles

We provided the service of agency representative and sales manager. It resulted in the re-organization of dealers network and increased sales by 300 % in 18 months  

Joint Ventures

Our expertise encompass contract negotiation, administrative set-up, personnel recruiting and operation performance control for Joint Ventures  between Italian and Korean Companies (Industrial Vehicles and Textile)


In the exciting but nearly saturated market of skincare products, we managed to find shelf space in 87 stores Chain for an Italian Cosmeceutical line, helping also with  Customs requirements and certification.

Coffee licensing and distribution

We identified a Korean distributor for an important Italian Coffee Brand, and assisted them during the phases of Brand Licensing Agreement for a franchise project.

Our Strategic Partnerships

Contact us

Please use the contact form or email us at: conselit@conselit.com


7 Fl., WeWork, Daishin Bldg, 343 Samil-daero, Jung-gu, SEOUL Republic of Korea